Social media · Instagram carousel
“5 skills you learn as a student in the diaspora – without even realizing it”
Instagram carousel concept and copy about skills you learn in the diaspora, from urban survival to emotional resilience.
Read full brief
Project – The Professional Student Media channel: CampusTV
career & education media
The Professional Student — a newsletter for future professionals
Career insights, professional trends and practical advice for students and young professionals.
The Professional Student is a newsletter dedicated to students and early-career professionals who want to stay informed about the latest developments in the professional world.
The project focuses on career opportunities, industry trends, skill development and practical guidance for building a successful professional path. Content is designed to be relevant, actionable and easy to apply.
The CampusTV editorial team conducts in-depth research and transforms complex professional topics into clear, well-documented and engaging articles. Each edition combines structured editorial writing with strong visual elements that support understanding and retention.
Beyond publishing, the project also includes email campaigns, visual storytelling and social media distribution, ensuring that valuable information reaches students in the formats they consume daily.
Social media · Instagram reels
“One minute from my life as a student in the diaspora” & “3 myths about life abroad vs reality”
Two vertical video concepts documenting real student life abroad and debunking myths about life in the diaspora.
Read full briefContent strategy · Calendar
Content Calendar – “The Professional Student”
A 14-day content calendar balancing information, engagement, reflection, humor and usefulness for students in the diaspora.
View calendarCommunity · Management & moderation
Community Management – Simulated real activity
Comment simulations, pinned message and empathetic responses for a safe community of Romanian students in the diaspora.
Read examplesInstagram · Carousel
Instagram Carousel – “5 skills you learn as a student in the diaspora – without even realizing it”
Instagram Carousel
Carousel title:
“5 skills you learn as a student in the diaspora – without even realizing it”
Slide 1 (Cover):
Title:
“5 skills you learn in the diaspora – without even realizing it”
Image suggestion:
An open backpack from which objects “come out” metaphorically: a planner, a frying pan, a bank card, a map, a diploma.
Slide 2:
Skill #1 – Urban survival
How to take the tram, where to find a doctor, what to do if you lose your wallet?
The diaspora turns you into Sherlock Holmes in your new neighborhood.
Slide 3:
Skill #2 – Cooking (and doing the dishes, as a bonus)
When your mom or grandma is no longer around, you quickly learn to make pasta, soup, pancakes.
Sometimes in the same pot.
Slide 4:
Skill #3 – Money management
You learn how fast 20 euros disappear and how much a bag of rice is really worth.
And yes, you become an expert in Lidl discounts.
Slide 5:
Skill #4 – Cross-cultural communication
You have colleagues from 10 different countries and you learn that “normal” is a relative concept.
You say “merci,” “dank je,” and “tack” on the same day.
Slide 6:
Skill #5 – Emotional resilience
You adapt, you cry, you laugh, you reinvent yourself.
And after 6 months, nothing scares you anymore. Not even deadline day.
Slide 7 (Final):
Text:
The diaspora teaches you, even when you think you’re just in “survival mode.”
What skill have you learned since you left?
Caption for post (Instagram):
When you go study in another country, you don’t just learn at university.
You learn to be YOU – on your own.
Cooking, money, friendships, new rules, unfamiliar cultures…
Some things you learn without even realizing it. But they change you forever.
Write to us in the comments:
What skill have you learned in the diaspora that you never thought you’d need?
Instagram · Reels
Instagram Reels – “One minute from my life as a student in the diaspora” & “3 myths about life abroad vs reality”
Instagram Reel 1 – “One minute from my life as a student in the diaspora”
General concept:
A 60-second vertical video, filmed on a phone, showing real or staged snippets from an ordinary
day of a Romanian student in the diaspora. No effects, just everyday life – honest, simple, but relevant.
Proposed sequences:
[0:00–0:05] – Waking up
Image: phone alarm (07:45) → sleepy face in the mirror
On-screen text: “The day starts hard…”
[0:06–0:12] – Improvised breakfast
Image: a slice of bread with something cheap (e.g. pâté, zacuscă, budget cereal)
On-screen text: “…and breakfast even harder”
Background sound: funny sound or slow piano
[0:13–0:20] – On the way to university
Image: walking, tram, bicycle, subway
Text: “Classes at 9, but my mind is still in bed”
[0:21–0:30] – Classroom / Zoom / library
Image: typing on laptop, taking notes, reading
Text: “This is where we start pretending we understand everything.”
[0:31–0:40] – Lunch break
Image: homemade food in a reused container or soup in a thermos
Text: “Fine dining desire: 0, budget: €0.50”
[0:41–0:50] – Studying + call with parents
Image: laptop + headphones + video call with mom
Text: “‘What did you eat today?’ – the same question every time”
[0:51–1:00] – End of the day
Image: in bed, light off, Spotify playlist
Text: “And tomorrow we start all over again. But we keep going”
Recommended sound:
Lo-fi chill beat or a melancholic, slow-paced song (royalty-free if required)
Alternatively: voiceover with a calm narrative tone, reading the on-screen text
Caption:
Student life in the diaspora isn’t always fancy.
Sometimes it’s bread and pâté, exam stress, and missing home.
But it’s also courage, independence, and many lessons you don’t learn in school.
If you’ve been through this, leave a comment.
#StudentInDiaspora #RealLife #DiasporaLife #MyDayMyStory
Instagram Reel 2 – “3 myths about life abroad vs reality”
Concept:
A short, dynamic video (max. 60 seconds), filmed on a phone, with quick transitions and on-screen
text, presenting 3 common myths about the lives of Romanian students abroad, compared to the
harsh or funny reality.
Proposed structure:
Intro – [0:00–0:04]
Big text on screen:
“3 myths about life abroad – busted by reality”
Image: serious face or expression “that’s what everyone says…”
MYTH 1 – [0:05–0:18]
Text: “Abroad, you make money easily, even as a student.”
Image: relaxed student holding lots of money (staged)
Transition: sudden switch → student cleaning or pushing a cart in a store
Reality: “The truth? After rent, I’m left with €40 a month.”
MYTH 2 – [0:19–0:32]
Text: “All Romanian students have a fancy life in the West.”
Image: expensive coffees, MacBook, a photo with the Eiffel Tower (Instagram-style)
Transition: switch to reality → plate of plain pasta, library, cracked laptop
Reality: “Real life? A 9 sqm room, 3 jobs, and online classes on your phone.”
MYTH 3 – [0:33–0:46]
Text: “You adapt easily and friends appear quickly.”
Image: group of young people laughing
Transition: person alone at a table, scrolling on phone
Reality: “The first months? Homesickness, isolation, and ‘What am I doing here?’”
OUTRO – [0:47–0:60]
On-screen text:
“The diaspora isn’t easy, but it makes you stronger. And you’re not alone.”
Image: sincere smile + small text: “Leave a heart if this felt familiar.”
Recommended sound:
Slow emotional music, or a mix between “Instagram vibe + real talk”
Alternatively: warm narrator voice reading the reality lines
Caption:
How many times have you heard the phrase “For you abroad, it’s good…”?
The truth is different.
Life in the diaspora isn’t for everyone. But if you’re there, you deserve respect.
#StudentInDiaspora #MythsVsReality #DiasporaLife #RealTalk
Content strategy · Calendar
Content Calendar – “The Professional Student”
Content Calendar – “The Professional Student”
Period: 14 days
Objectives: information, engagement, personal reflection, humor, usefulness
Day | Theme | Content type | Objective | Short description / Draft text
| Day | Theme | Content type | Objective | Short description / Draft text |
|---|---|---|---|---|
| 1 | Welcome! | Post (carousel) | Engagement | “You’ve reached the page where student life is told honestly. Who are you and where do you study?” |
| 2 | What I learned today | Story (Q&A box) | Engagement | “Finish the sentence: Today I learned that…” |
| 3 | Life in 9 sqm | Reel | Reality + emotion | Mini-vlog from the room: “This is what 9 square meters of student life in a foreign country looks like.” |
| 4 | Real quotes | Post | Inspiration | Quote: “Sometimes, the hardest exam is loneliness.” + personal context |
| 5 | Tips & Tricks | Story + Highlights | Usefulness | “3 things that made life abroad easier” (transport, apps, supermarkets, etc.) |
| 6 | Student weekend | Reel | Humor | “A student’s weekend: 10% relaxation, 90% laundry and catching up on sleep.” |
| 7 | Dual identity | Post (carousel) | Reflection | “Romanian abroad – two worlds, one self.” With contrasting images |
| 8 | Anonymous confessions | Story (poll + DM) | Engagement | “What was the hardest moment as a student? Write to us anonymously.” |
| 9 | Food from home | Reel | Emotion + humor | Clip: “The sound of stuffed cabbage still haunts me. What food do you miss the most?” |
| 10 | Student life in numbers | Post (infographic) | Information | Quick stats: monthly costs, part-time jobs, free time |
| 11 | My favorite mistake | Post | Reflection | “Did I choose the wrong university? Maybe. But I found myself.” Short personal story |
| 12 | What nobody tells you | Reel | Impact | “5 things nobody tells you about life in the diaspora.” |
| 13 | Day off | Story (GIF + poll) | Relaxation + reach | “Scroll break. What are you doing today?” |
| 14 | Recap + CTA | Post | Engagement + follow | “14 days of honesty. What would you like to see next on the page?” |
DELIVERABLE:
- • Format: table (Word / Google Sheet / Notion – your choice)
- • Can be expanded to 30 days on request
- • Can be exported with design to PDF if you want to include it in a file
Community · Management
Community Management – Simulated real activity
Community Management – Simulated real activity
Page: The Professional Student
Objective: Creating an empathetic, active, and moderated space for students in the diaspora.
Five simulated comments and replies
Comment 1:
“Your posts help me not feel so alone. Thank you!”
Reply:
“Thank you for writing to us! That is exactly why we exist – so every student feels they belong to a community. We are here.”
Comment 2:
“I don’t relate to these experiences. Not everyone has a hard time in the diaspora.”
Reply:
“Very true. The diaspora means thousands of different stories. Thank you for reminding us to keep a balanced tone. Would you like to share your story with us?”
Comment 3:
“You are the only page that speaks honestly about what it means to be a Romanian student abroad.”
Reply:
“Your words honor us. Honesty is the foundation of this community. If you have topic ideas, send us a DM.”
Comment 4:
“You got some information wrong in the post about tuition fees – in Germany it is not always free.”
Reply:
“Thank you very much for pointing this out! We will update the post and mention that the rules differ between federal states. We appreciate the feedback.”
Comment 5:
“I don’t see any diversity here. Everything seems to be about Romanians in Western Europe.”
Reply:
“You’re right. We are actively working on diversifying our content – the diaspora is global, and we want to reflect that. Thank you for calling this out.”
Pinned message (for story/comment section)
Pinned text:
“This is a safe community for Romanian students in the diaspora. We do not judge, we do not compare, we only share. Tell us what’s on your mind.”
Handling a sensitive question
Follower’s question:
“What’s the point of complaining all the time? If you don’t like it there, come back to Romania.”
Official response (empathetic, moderated):
“We understand that it may seem like simple ‘complaining,’ but many of these stories are about adaptation, struggle, and identity. It’s not about complaining, it’s about naming things as they are – so it can be a little easier for all of us. If you want, tell us how your adaptation was – every experience matters.